Making Gender: Big Pharma, HPV Vaccine Policy, and Women’s Ontological Decision-Making

"Making Gender offers a multimodal methodology – ethnographic interviews, marketing image and document analysis, longitudinal news analysis, policy content analysis – on a hot-button public health topic: HPV vaccination and vaccine campaigns in Canada between 2007 and 2017. This highly readable and well-written book fills a gap in the literature by providing a lively scholarly account that considers public commentary alongside the voices of women as they grapple with the decision of whether to vaccinate themselves or their children."

Kristin Bright, Assistant Professor of Anthropology, Middlebury College

"Making Gender is a welcome addition to social and health science literature on HPV. Wyndham-West sheds light on how the HPV vaccine became gendered, how women engage with notions of risk and gender, and how such notions inform HPV-related decision-making. This book is a major contribution to research in medical anthropology on HPV."

Nolan Kline, Assistant Professor, Health Behavior and Health Systems, University of North Texas Health Science Center School of Public Health