Design Thinking at Work: How Innovative Organizations are Embracing Design

By David Dunne

© 2018

The result of extensive international research with multinationals, governments, and non-profits, Design Thinking at Work explores the challenges organizations face when developing creative strategies to innovate and solve problems. Noting how many organizations have embraced "design thinking" as a fresh approach to a fundamental problem, author David Dunne explores in this book how this approach can be applied in practice.

Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges, and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward.

Continue Reading Read Less

Product Details

  • Division: Scholarly Publishing
  • Imprint: Rotman-UTP Publishing
  • World Rights
  • Page Count: 224 pages
  • Dimensions: 6.0in x 0.0in x 9.0in
Product Formats

SaveUP TO 15182

Book Formats

SKU# SP004673

  • AVAILABLE NOV 2018

    From: $21.42

    Regular Price: $32.95

    ISBN 9781487501709
  • AVAILABLE NOV 2018

    From: $21.42

    Regular Price: $32.95

Quick Overview

The result of extensive international research with multinationals, governments and non-profits, Design Thinking at Work explores the world of design thinking in organizations.

Design Thinking at Work: How Innovative Organizations are Embracing Design

By David Dunne

© 2018

The result of extensive international research with multinationals, governments, and non-profits, Design Thinking at Work explores the challenges organizations face when developing creative strategies to innovate and solve problems. Noting how many organizations have embraced "design thinking" as a fresh approach to a fundamental problem, author David Dunne explores in this book how this approach can be applied in practice.

Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges, and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward.

Continue Reading Read Less

Product Details

  • Division: Scholarly Publishing
  • Imprint: Rotman-UTP Publishing
  • World Rights
  • Page Count: 224 pages
  • Dimensions: 6.0in x 0.0in x 9.0in
  • Author Information

    David Dunne is Professor and Director of MBA Programs at the Peter B. Gustavson School of Business, University of Victoria.
  • Table of contents

    Acknowledgements

    Part 1: Framing Design Thinking in Organizations
    1. Thinking Like a Designer
    2. The Adoption of Design Thinking

    Part 2: The Three Tensions
    3. The Tension of Inclusion
    4. The Tension of Disruption
    5. The Tension of Perspective

    Part 3: Reframing Design Thinking for Your Organization
    6. Reframing Design Thinking
    7. Where Do You Begin? Building Your Design Thinking program